Intercom Canada, a top provider of intercom systems, access control solutions, and security systems in the Greater Montreal Area, struggled with an outdated website that failed to generate leads or reflect their expertise. The site lacked clear calls to action, had a cluttered layout, and wasn’t optimized for search engines, resulting in low organic visibility. They needed a modern website redesign that would enhance their digital presence, attract customers searching for intercom installation, intercom repair, and related services, and establish their credibility in the industry.

Solution

Our agency implemented a strategic website design and development in Montreal, paired with a targeted SEO approach, to enhance Intercom Canada’s online visibility and user engagement.

Modern Website Design & User Experience

We created a clean, responsive, and visually engaging website that delivers a seamless user experience across all devices. The redesigned site features:

• Clear navigation & intuitive structure: Ensuring quick access to key service pages, including commercial intercom systems, access control, and security systems.
• Strong calls to action: Encouraging visitors to request quotes or schedule installations effortlessly.
• High-quality visuals: Showcasing video intercom installations, apartment intercom systems, and completed projects.

SEO Optimization for Better Visibility

Through in-depth keyword research, we optimized the website for website redesign, intercom installation, intercom repair, access control systems, and security systems in Montreal. Key strategies included:

• Optimizing content, meta descriptions, and title tags to improve search rankings.
• Implementing schema markup to enhance search engine understanding of services.
• Incorporating location-based SEO for stronger visibility in Montreal and Quebec searches.

Content Marketing Strategy

To position Intercom Canada as an industry leader, we developed engaging and informative content, including:

• Service pages detailing apartment intercom systems, commercial intercom solutions, and access control installation.
• Blog articles answering common customer queries, such as “How to Choose the Right Intercom System” and “The Benefits of Video Intercoms.”
• A comprehensive FAQ section covering intercom installation, repair, and troubleshooting.

Mobile Optimization for Enhanced Accessibility

Recognizing the rise in mobile searches, we ensured the website was fully responsive and provided a seamless experience across all devices. This was crucial for users searching for intercom repair or installation services on-the-go.

Local SEO to Strengthen Montreal Market Presence

To improve local search rankings, we:

• Optimized Google My Business and ensured consistent NAP (Name, Address, Phone Number) details across directories.
• Built local citations to improve rankings for searches like “intercom systems Montreal” and “access control Montreal.”

Results

Since launching the new website redesign, Intercom Canada has seen remarkable improvements in its digital performance:

• Increased Organic Traffic: Higher rankings for key searches like “intercom installation Montreal” and “video intercom Montreal”, resulting in a substantial boost in website visitors.
• Higher Lead Generation: Improved calls to action and SEO have driven a significant increase in customer inquiries for intercom installation and repair services.
• Stronger Brand Visibility: The modern website design has reinforced Intercom Canada’s reputation as a leading security and access control provider in Montreal.
• Enhanced User Engagement: Improved site structure and navigation have led to higher engagement, longer time spent on pages, and lower bounce rates.
• Conclusion

Our website design and development in Montreal combined with a robust SEO strategy successfully transformed Intercom Canada’s online presence. This case study highlights how a strategic website redesign can enhance lead generation, improve search rankings, and position a company as an industry leader.

Website design and development in Montreal